Crosswalk Community Church
When the Frederic Evangelical Free Church in Frederic, Wisconsin changed its name in 2010, I designed a new logo, website, business cards, sermon bulletins, signs, and other collateral to go along with the new identity.
This change was significant in the life of the church, so I worked closely with the leadership team to identify vision and goals and find the right solution for the new identity. (There's a page from the "worksheet" I gave the leadership below.)
When the new logo was launched I gave a ten minute presentation to both campuses, outlining the strategy and thought behind the design.
The new logo communicates a sense of many members coming together to form the church, while the colors and design maintain a sense of the history and traditional parts of the congretation.
This was a big project, and one that I am proud of. I'm pleased with the solution, and really enjoyed being able to execute so many different parts of the design process.
- Completed Ongoing
- Project type Freelance client
- Role Strategy, design, project management
- Technologies Illustrator, Photoshop, XHTML, CSS, WordPress